Hi, I’m Simon

Hi, I’m Simon, founder of Visiospective Digital Consultancy. After completing half of my University degree in Computer Science (most of which is useless more than 20 years later!), I dabbled in websites in my spare time while working in Digital and eCommerce in my professional roles.

I’ve taken the time to learn various coding languages such as HTML, CSS and PHP and to build WordPress websites. I’ve learned through a lot of trial and error on some high-traffic websites using multivariate testing, user testing and analytics. I’ve gained an understanding of how to improve a website’s performance, whether that be to get someone to pick up the phone and call your business, or add an item to the checkout and make a purchase!

As well as producing reports in virtually every digital role I’ve ever worked in, I’ve completed the exams to become Google Analytics qualified, which means I can take a look at your website numbers and help you analyse the areas for improvement.

Let me explain below the various ways Visiospective Digital Consultancy can help your business.

You don’t currently have a website

Inevitably in the modern world, businesses need to have an online presence, whether that be a simple, social media page, or a fully functional eCommerce website. A website is like a shop window for your business, so you want it to look good, but you also want it to get people to walk in the door!

You can probably find someone to build you a nice looking but cheap website or perhaps you can put one together using one of the many “website builders” available. Is that going to tempt someone to pick up the phone or send you an email? Maybe, maybe not.

What we do is take the time to get a full understanding of what your business does and what your end goals are. Only then do we start the process of putting together a solution, designing and developing your website.

What I can promise is that not only will the website look modern and attractive, it will also help grow your business – Visiospective Digital Consultancy is proud not only of how our websites look but more importantly how they perform.

You have a website but it’s not performing

A website is not much good if it’s not performing how you need it to. You might not be getting enough traffic, so your customers are not finding you. Or they might be finding you but something is stopping hrm picking up the phone or emailing you.

Using analytics, we can look at the visitor data and find areas for improvement. We can then make suggestions as to how to make improvements, and use testing to prove our theories.

We can implement Conversion Rate Optimisation (CRO) to improve the performance of the website itself and ensure that potential customers are taking the desired action, whether that’s picking up the phone and calling you or completing a sale. We can optimise the website for search engines (SEO) to make sure prospective customers looking for the product or service you provide click through to your website rather than your competitors. 

You have a website but you don’t know if it’s performing

You might be getting leads or sales which you think are coming from your website but you’re not sure if you could be getting more. This is where we can use our vast experience in Web Analytics to analyse the visitor data and based on our experience can make suggestions as to how to improve the performance.

You have a website but you don’t have the time to maintain it

Whether you have a WordPress website that needs plug-ins updated, you want to make sure your website is always “live” and not broken, or you just want someone to make regular updates, Visiospective Web Consultancy can put together a maintenance plan to suit your needs or provide one-off edits as required. Our plans offer options no matter how big or small your business is.

Our Work

FL Dickins Website | Visiospective Web Consultancy

FL Dickins

FL Dickins are a long established wine merchant based in Rickmansworth, Herts. They had an existing but outdated and non-responsive website that they were unable to update which meant it wasn’t working hard for their business. This became particularly important during the COVID-19 pandemic when they had an increase in demand for home delivery.

“We spoke to Simon about modernising our existing website which was looking tired and out of date.

“He was willing to discuss any suggestions we had in conjunction with his own ideas.

“We are very pleased with the end result and would have no hesitation in recommending him.”

Sol Pilates Web Design by Visiospective

Sol Pilates

Sol Pilates is a new venture for Amersham based Silvia Gil, a newly qualified Body Control Pilates teacher. Silvia had some clear ideas on the look and feel she wanted for her website, but needed help with bringing these into reality, while also going through the other elements of setting up and building a new business.


“Simon has gone the extra mile with the design of my Pilates website. Not only was he able to propose different ideas for the design, which improved and evolved the look of website, but he has also given me invaluable advice on how, as a new business, to stand out from my competitors.

“He has also been extremely patient, making sure that I was happy with the design and functionality of the website at all times. He is very knowledgeable in all the technical aspects and I would not hesitate to recommend him who anybody who is looking for an outstanding website design service.

“I have received lots of compliments on my website and that is thanks to Simon.”

Ted Kinsey Photographer

Ted Kinsey Photographer was an existing website on SquareSpace, showcasing Ted’s photography which has seen several projects and exhibitions in both London and Paris. However, although SquareSpace is an excellent (and indeed award-winning) template builder, it lacks the capacity for customisation. Ted is also a graphic designer and had very definite ideas of how he wanted the website to look.


“Great website designer.

“A seamless journey from start to finish, with a fabulous website produced. Simon took on-board all my thoughts about my website and translated them into a first-class finished product – much admired by my fellow photographers.

“Thanks Simon.”

Apricity Coaching & Training

Apricity Coaching & Training is a new venture for Lee Smith, a certified practioner of NLP and Hypnotherapy to help individuals and teams improve themselves, whether it be a lack of self-confidence, stresses and phobias, relationships or efficiency.


“I was referred to Simon from a friend. I was going through the process of setting up my own coaching business and wanted a clean site that was easy to navigate. I gave Simon my brand and a rather patchy brief and his first draft back to me pretty much nailed what I wanted.

“The site was slick, had just the right feel to it and the text I gave him for the pages was arranged perfectly in a really complementary font and style.

“Any changes I wanted he did super quickly and made lots of suggestions on small improvements which I agreed with and he implemented.

“He helped with all aspects of the site including registering and hosting my domain and helping with SEO and analytics

“I can’t recommend Simon highly enough. He’s so much more that a website designer!”